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Price control unlikely to improve access to medicines in India – IMS study

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The study also provides recommendations for the Indian government to improve the overall strength and sustainability of its public healthcare model

According to a new report by The IMS Institute India, price control is neither an effective nor sustainable strategy for improving access to medicines for Indian patients.

The study, ‘Assessing the Impact of Price Control Measures on Access to Medicines in India’, is based on both extensive quantitative data analysis of growth and volume trends and in-depth qualitative interviews with industry stakeholders and policy makers.

Following the publication of the Drug Price Control Order (DPCO) in 2013, more than 652 unique formulations in India are now subjected to a price ceiling in an effort to maintain affordability and increase access to drugs, particularly for low income patient populations. According to IMS Health, however, such a strategy is ineffective at best and counter-productive at worst.

Economist and author, Dr Surjit S Bhalla formally released the IMS study. Commenting on the findings, Dr Bhalla said, “In my experience, the poor are the last to benefit from price control interventions. Not surprisingly, this study shows that high-income patient populations have been the main beneficiaries of DPCO 2013. In addition to price control, tariffs on essential medicines completely defeat the goal of making such medicines available to low-income patients.”

Some key findings:

Primary beneficiaries of the DPCO 2013 price controls have been high income patient populations, rather than the low-income targets.

The consumption of price-controlled drugs in rural areas has decreased by 7 per cent over the past two years, while that of non-price controlled products has risen by 5 per cent

The DPCO 2013 has resulted in an increase in market concentration (fewer brands are now listed) and a decrease in competitive intensity (the average number of new brands has gone down since 2013).

Price control has increased margin pressures for small and mid-sized companies, limiting both employment and investment opportunities in the sector.

Price control has limited impact on improving patient access and, furthermore, is not aligned with the requirements of a vibrant economy like India. Government’s priority should be on strengthening India’s healthcare infrastructure and extending universal insurance coverage,” said Nitin Goel, General Manager, IMS Health South Asia

IMS Health’s report goes on to provide recommendations for the Indian government to improve the overall strength and sustainability of its public healthcare model. It is recommended that a combination of healthcare financing and non-financing measures be adopted by the government to address the issues of access and affordability. Some specific interventions could be:

Strengthen healthcare financing and extend universal health coverage across population segments with focus on providing cover for medicines

Invest in healthcare infrastructure and capability building

Promote joint and bulk procurement mechanisms, e.g. Tamil Nadu Medical Services Corporation

Levy a cess on the tobacco and liquor industries to fund the healthcare sector and subsidise essential medicines from taxes

Introduce mechanisms to ensure availability of generics at lower prices, to improve affordability for patients i.e. set up dedicated generic medicine stores

This study was sponsored by the Organisation of Pharmaceutical Producers of India and supported by other key stakeholders.

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