Paytm invites contribution to fight against Covid-19 spread in India
Partners with Unilever and YouWeCan to distribute hygiene products among masses
Digital payments and financial services platform Paytm has launched ‘India Fights Corona’ campaign to help prevent and manage the spread of novel coronavirus in communities with the greatest need. In its efforts, Paytm is supported by Lifebuoy and YouWeCan, a foundation established by Indian cricketer Yuvraj Singh.
Paytm is appealing to fellow Indians to contribute generously on the Paytm App and help in the distribution of Lifebuoy hygiene products among vulnerable sections of the society.
The number of confirmed novel coronavirus cases in India has gone up to 147, as per the Ministry of Health & Family Welfare, Government of India.
The World Health Organization (WHO) has advised that people should frequently and thoroughly wash hands with soap and water. With this partnership, Paytm and Unilever want to educate everyone on the importance of developing a habit of personal hygiene while avoiding transmission of the virus from one person to another.
Contributions can be made on the Paytm App and Paytm.com website under the ‘Donations’ section. The amount raised will be used to procure and distribute soaps and hand wash to people who need it the most – including people who are part of our everyday life, such as our house helps, security guards, drivers and vegetable vendors, among others. In the first phase, both the companies will distribute 10 lakh soaps and hand washes at no cost in the affected areas.
Siddharth Pandey, Vice President, Paytm, said, “It is an important responsibility for each one of us to teach fellow Indians about the importance of personal hygiene as part of daily routine. We should fight Covid-19 by staying healthy and restricting the spread of the virus to others. We request everyone to contribute towards this cause so that people who are part of our daily lives get access to such important products.”