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Love Matters India launches India’s first 360 / VR film on abortion

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The film titled ‘I Am Not Alone’ aims to break the stigma and shame geared towards women when they choose to go for an abortion

To mark the Global Day of Action for Access to Safe and Legal Abortion, on September 28, Love Matters, India first digital platform on sexual health, is launching a new campaign calling for support for women seeking abortion.

As part of the campaign, Love Matters is launching India’s first 360/VR film on the issue of abortion, in Delhi on September 27, 2018. The film ‘I Am Not Alone’ uses virtual reality medium to narrate the powerful story of Mehak – a young girl, who was not alone, when she made a decision to abort. The short film has been conceptualised, scripted and produced by Love Matters India and directed by Gayatri Parameswaran from NoWhereMedia.

The film, along with the campaign #IAmNotAlone – kya doge mera saath? is geared towards calling on partners, family members, friends, colleagues, doctors and media to support women when they take a decision to seek abortion and for women to step up and share their abortion experiences, enabling other women to take decision for their bodies, health and lives.

Speaking about the need for such a campaign, Vithika Yadav, Head of Love Matters India says, “At Love Matters India, we look at the issue of abortion in context of a woman’s right to her own body. We spent a lot of time working on the concept of the film taking into account personal narratives of women who had undergone abortion. By staying away from the expected narrative of stigma and shame, the film charts a new, bold path, calling for conversations around abortion in India and across the world, that help generate support for women when they decide what’s right for their bodies.”

Sharing her experience while making the film, Director of the film, Gayatri Parameswaran said, “The film, ‘I Am Not Alone’ is a result of many conversations with women who have had abortions. It’s about what they went through but it’s also about what they would have liked to have happen. I hope the film helps us understand the needs of all women and can takes us forward in building a supporting environment for women seeking abortion.”

As part of this campaign Love Matters India has partnered with Anti Social – a chain of pubs/restaurants in New Delhi, to install 360 film viewing booth with VR headsets. The launch will kickstart with a panel discussion on the topic of safe and legal abortion, followed by the screening of the film.

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